Google Releases March 2023 Core Update

Google has recently announced the release of the March 2023 core update. This update is designed to improve the relevance and quality of search results, by making changes to the algorithm that determines how websites are ranked.

As with any core update, the changes will be rolled out gradually over several days, and it may take some time for the full impact of the update to be felt. Google has stated that it will update its ranking release history page once the rollout is complete.

So, what can website owners and marketers expect from the March 2023 core update?

Here are a few things to keep in mind as per Google

Quality content remains key

One thing that’s unlikely to change with the new update is the importance of quality content. Websites that provide relevant, informative, and well-written content are more likely to rank well in search results, regardless of any algorithm updates.

User experience matters

Google has been increasingly focused on user experience in recent years, and the March 2023 core update is no exception. Websites that provide a positive user experience, with fast loading times, easy navigation, and mobile-friendly design, are more likely to rank well in search results.

E-E-A-T is still important

E-E-A-T (Experience, Expertise, Authority, and Trust) has been a significant factor in Google’s ranking algorithm for some time now, and it’s unlikely to change with the new update. Websites that can demonstrate expertise, authority, and trustworthiness in their content and overall online presence are more likely to rank well in search results.

Watch for changes in rankings

As with any core update, website owners and marketers should be prepared for some fluctuation in rankings. Some websites may see improvements in their rankings, while others may experience a drop. It’s important to monitor your website’s performance and make adjustments as necessary.

In conclusion, the March 2023 core update is a reminder that search engine optimization is an ongoing process. While the specifics of the update are still being evaluated, website owners and marketers should focus on providing quality content, a positive user experience, and demonstrating expertise, authority, and trustworthiness. By doing so, they can increase their chances of ranking well in search results, regardless of any algorithm changes.